1894 First
Example of Illustrated Song
Still
images are projected onto a screen simultaneous to a live performance of
‘’Little Cost Child’’
1926 Arrival of Talkies
Many
musical short-films produced featuring many brands, vocalists and dancers.
1930-1959 Music Films
1930 ‘’Screen Songs’’ Introduced
1930-1940 Ancestor of the Music Video
Many
artists featured in dramatized performance of hit songs
1940-1949 Arrival of Promotional Clips
These were
short films of many famous jazz artists and their bands on a movie-set
bandstand.
1956- 1960 Rise Of Television
1964 The
Beatles
The Beatles
set the stage for the modern music videos with the motion picture ‘’ A Hard
Days Night’’
1965 The
Beatles use Promotional Films
Beatles
film 10 films which are used to promote album releases.
24 Hour
Broadcast means music videos began to play a central role in the music marketing
by the 1980s.
1985 VH1
Launched
This
featured softer music and catered to an older demographic, widening the
audience of videos.
1995 Scream
The
Jackson’s “Scream’’, costing seven million to produce, is the most expensive
video ever.
2005 Youtube
Allows
people to watch videos online. New
artists see popularity rise through internet
2010 One
Billion
Lady Gaga’s
music video reach one billion views.
Her song ‘’Poker Face’’ sees 375 million alone.
2010 New
Heights
Number of
music videos viewed online reaches 34 billion with 183 million viewers.
















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